Branding Services

A brand is more than simply a name, term, design, or symbol, a brand is the recognizable feeling a product or business evokes. When your brand is cohesive and well-articulated, your marketing initiatives will be too. It’s what transforms first-time buyers into lifetime customers and turns an indifferent audience into brand evangelists. I focus on creating a brand strategy, logos, and identity systems to take your business to the next level.

I limit the number of clients I take so I can devote careful attention to each project.

PROCESS

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INQUIRY

After filling out the contact form, you’ll receive an email within 2-3 days with a brand questionnaire that tells me about your business. I'll also have you create a Pinterest board grabbing images you're drawn to and that reflects the aesthetic you're going for. I'll then create a variety of design ideas for you to choose from that speaks to your business.

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LOGO DESIGN

Once we've chosen the visual direction, I’ll then begin working on the logo design and send you 3 to 4 of the strongest options. From there, we can have a conversation about each logo and the aspects you love and dislike about each. If you like more than one, we can combine elements to create the look you're really striving for.

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FINALIZATION

After the main logo has been approved, I'll start designing the rest of your package, including your alternate logos and sub-marks, patterns, and/or other collateral. This is when your aesthetic really starts to come together and create a cohesive brand voice that translates across all platforms. Depending on the package you choose, this step in the process can vary.

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RECEIVING FILES

Once everything is finalized, you'll receive all logo variations and other brand artwork in black, white, and any other discussed brand colors, in PNG format for web, PDF format for print, and vector format. All other collateral will be delivered at this time as well.

PACKAGES

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STANDARD
4-5 weeks | $1,000

payment plans available

Phone Consultation
Brand Research + Strategy
3 Initial Mood Board Options + Logo Options
Final Logo
Submark (alternate logo)
Font System
Color Palette
Final Brand Guide PDF

This package is recommended if you’re savvy in design programs and can handle carrying out your brand on your own.

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ESSENTIALS
5-8 weeks | $1,700

payment plans available

Phone Consultation(s)
Brand Research + Strategy
3 Initial Mood Board Options + Logo Options
Final Logo
Submark (alternate logo)
Font System
Color Palette
Final Brand Guide PDF

PLUS your choice of 3 of the following options:
Business Card (design only - printing quoted separately)
Thank You Card (design only - printing quoted separately)
Packaging Design (i.e. label, tag, tissue paper)
3 Social Media Templates (Pinterest/Blog, Instagram, Facebook, etc.)

This package is recommended if you are not in need of a website.

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ESSENTIALS + WEBSITE
8-10 weeks | $4,000

payment plans available

Phone Consultation(s)
In-depth Brand Research & Strategy
3 Initial Mood Board Options
Logo
Submark (alternate logo)
Font System
Color Palette
Final Brand Guide PDF

PLUS your choice of 3 of the following options:
Business Card (design only - printing quoted separately)
Thank You Card (design only - printing quoted separately)
Packaging Design (i.e. label, tag, tissue paper)
3 Social Media Templates (Pinterest/Blog, Instagram, Facebook, etc.)

PLUS:
Squarespace Website Design (up to 6 pages – additional pages priced separately)

This package is recommended if you’d like a full branding experience so your brand can appear clear and consistent.